Short brand names win in digital gaming because they fit neatly in mobile...
https://www.a1bookmarks.win/short-brand-names-work-better-in-digital-gaming-because-they-fit-neatly-in-2
Short brand names win in digital gaming because they fit neatly in mobile headers and look sharp as icons. Players can say them easily, which helps word-of-mouth spread and search results stand out